Matomo vs RudderStack

A side-by-side comparison of two self-hosted web analytics options — licensing, setup difficulty, resource needs, and what each one replaces.

Not the right match-up?
FeatureMatomoRudderStack
CategoryWeb AnalyticsWeb Analytics
LicenseGPL-3.0AGPL-3.0
LanguagePHPGo
Setup difficultyMediumHard
Min. RAM1,024 MB2,048 MB
Deploymentdocker, bare-metaldocker, kubernetes
GitHub stars★ 21,749★ 4,465
First released20072019
ReplacesGoogle AnalyticsSegment

Why pick each one

Choose Matomo if…

  • Comprehensive analytics
  • Privacy-respecting
  • Mature and extensible
Matomo details

Choose RudderStack if…

  • Owns the data pipeline
  • Broad integrations
RudderStack details

Frequently asked questions

Is Matomo or RudderStack better?

Matomo is the stronger all-round pick: it has both the larger community and the simpler medium setup. Consider RudderStack if its specific feature set fits your needs better.

Are Matomo and RudderStack free and open-source?

Yes. Matomo is licensed under GPL-3.0 and RudderStack under AGPL-3.0. Both can be self-hosted at no software cost.

Can I run Matomo and RudderStack with Docker?

Matomo: yes. RudderStack: yes.

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